Imprint & Privacy

Imprint / Provider Identification

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This website is provided by:

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VELETON OÜ
Registry code: 16525905
VAT number: EE102636466
Address: Liivaoja tn 1c-44
10155 Tallinn, Kesklinna linnaosa
Harju maakond, Estonia

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Represented by
Management Board Member: Vadym Moroz

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Contact

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You can contact us via the contact forms on this website or using the contact details provided there.

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Technical Hosting

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This website is hosted and technically operated using the services of Webflow, Inc. (USA). VELETON OÜ remains the controller of your personal data in the sense of the GDPR.

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2. Privacy Policy (for the landing)

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1. General Information

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We take the protection of your personal data seriously. This Privacy Policy explains what personal data we process when you visit this website and when you use our contact and application forms, and for what purposes we use this data.

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This website is aimed at professional stakeholders in the road sector and potential Strategic Partners of VELETON.

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The controller in the sense of the General Data Protection Regulation (GDPR) is:

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VELETON OÜ
Liivaoja tn 1c-44
10155 Tallinn, Kesklinna linnaosa
Harju maakond, Estonia

(“VELETON”, “we”, “us”)

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2. Data We Process When You Visit the Website

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2.1 Server log files

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When you access our website, your browser automatically transmits certain information which is temporarily stored in server log files. This may include:

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IP address of the requesting device
Date and time of the request
URL of the accessed page
Referrer URL (previously visited page, if transmitted)
Browser type and version
Operating system

Purpose: ensuring technical operation, IT security, troubleshooting, and optimisation of the website.

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Legal basis: Article 6(1)(f) GDPR (legitimate interests).

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Log data are stored only as long as necessary for these purposes and then deleted or anonymised.

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Since we use Webflow as our website platform, this data may be processed on Webflow’s servers for the above purposes. VELETON OÜ remains responsible for the processing.

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3. Use of Cookies and Similar Technologies

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We use cookies and similar technologies on this website in order to:

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operate the website (e.g. basic technical cookies),
analyse website usage (Google Analytics 4),
measure and optimise our campaigns (LinkedIn Insight Tag, Google Ads, Meta Pixel).

Cookies are small text files stored on your device by your browser. Some cookies are necessary for the functioning of the website (“essential” cookies). Others are used for analytics and marketing.

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Where required by law, we obtain your consent for the use of non-essential cookies via the cookie banner or your browser settings.

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You can:

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delete cookies in your browser at any time, and
prevent the storage of cookies by adjusting your browser settings.

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Please note that disabling cookies may limit some functionalities of the website.

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4. Web Analytics and Marketing Tools

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On this website, we use the following third-party services:

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4.1 Google Analytics 4 (GA4)

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We use Google Analytics 4, a web analytics service provided by Google Ireland Limited, to analyse how visitors use our website and to improve content and structure.

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The following information may be processed:

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pages visited and interactions on the website,
approximate location (country, region),
technical information such as browser, device type and operating system,
anonymised IP address (according to Google’s standard settings).

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Purpose: statistical analysis of usage, website optimisation.

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Legal basis: Article 6(1)(a) GDPR (consent), where required; otherwise Article 6(1)(f) GDPR (legitimate interests in optimising our website for professional visitors).

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You can prevent Google Analytics from collecting and processing your data by adjusting your browser settings or cookie preferences.

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4.2 LinkedIn Insight Tag

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We use the LinkedIn Insight Tag, a service of LinkedIn Ireland Unlimited Company, to measure and optimise our LinkedIn campaigns and to better understand which professional audiences interact with our content and forms.

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The LinkedIn Insight Tag may process:

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visits to our pages,
conversions (e.g. form submissions),
basic device and browser data,
anonymised or aggregated demographic information provided by LinkedIn.

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Purpose: campaign measurement, reach optimisation towards relevant professional audiences.

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Legal basis: Article 6(1)(a) GDPR (consent) where required; otherwise Article 6(1)(f) GDPR (legitimate interest in marketing towards relevant B2B decision makers).

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You can control LinkedIn’s use of your data in your LinkedIn account settings and via your browser’s cookie settings.

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4.3 Google Ads / Remarketing

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We may use Google Ads and related remarketing functions to show targeted advertising to visitors who have previously interacted with our website.

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For this purpose, Google may use cookies to recognise visitors and to display relevant ads on other websites (within the Google network).

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Purpose: measurement and optimisation of advertising campaigns, remarketing.

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Legal basis: Article 6(1)(a) GDPR (consent) where required; otherwise Article 6(1)(f) GDPR.

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You can manage personalised advertising in your Google account and via your browser settings.

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4.4 Meta Pixel (Facebook)

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We may use the Meta Pixel (Facebook Pixel) provided by Meta Platforms Ireland Limited to measure the effectiveness of our campaigns and to build anonymised audiences for advertising to professionals interested in road infrastructure, construction, or related topics.

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The Pixel can record information such as:

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visited pages,
completed actions (e.g. form submissions),
browser and device information.

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Purpose: campaign measurement, optimisation, and (where used) remarketing.

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Legal basis: Article 6(1)(a) GDPR (consent) where required; otherwise Article 6(1)(f) GDPR.

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You can manage your preferences for ads on Facebook and Instagram in your Meta account and via your browser settings.

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5. Data Processing When You Contact Us or Submit a Form

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On this website we offer contact and application forms, in particular:

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the form “Apply as a Strategic Partner”, and
the form “Recommend a Leader (Referral)”.

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Depending on the form, we may process:

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name,
e-mail address,
telephone number,
country,
working languages,
LinkedIn profile / CV link,
information about your past roles in the road sector,
information about your current status (e.g. independent advisor, retired, consultant),
your description of why you or the recommended person may be suitable for the role,
other information you choose to provide in free-text fields.

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Purpose:

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reviewing and processing applications for the Strategic Partner role,
assessing referrals of potential candidates,
responding to your requests and communicating with you,
preparing possible cooperation or contractual discussions.

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Legal basis:

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Article 6(1)(b) GDPR (pre-contractual measures and potential cooperation), and
Article 6(1)(f) GDPR (legitimate interests in selecting suitable candidates and managing strategic partnerships).

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We store this data only as long as required to evaluate your request or application and to conduct any subsequent communication, unless longer storage is required by legal retention obligations or to establish, exercise or defend legal claims.

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6. Data Recipients and International Transfers

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For the purposes mentioned above, your personal data may be accessed by:

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internal teams of VELETON that are involved in partnership selection and communication,
service providers supporting us in hosting, analytics or marketing (e.g. Webflow, Google, LinkedIn, Meta), acting as processors or independent controllers under their own privacy terms.

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Due to the use of Webflow, Google, LinkedIn, Meta and other providers, data may be transferred to countries outside the European Economic Area (EEA), in particular the United States. In such cases, we rely on appropriate safeguards under GDPR (for example, the use of standard contractual clauses) to ensure an adequate level of data protection.

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7. Data Retention

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We store personal data only for as long as necessary for the purposes described in this Privacy Policy or as required by legal retention obligations.

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In particular:

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server log data are kept only as long as necessary for security and troubleshooting,
analytics data are processed in aggregated or anonymised form where possible,
form submissions and related communication are kept for the duration of the evaluation and any cooperation, and thereafter for as long as necessary to comply with legal obligations or to protect our rights.

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8. Your Rights under GDPR

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As a data subject, you have the following rights under the conditions set out in GDPR:

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Right of access (Article 15 GDPR)
Right to rectification (Article 16 GDPR)
Right to erasure (Article 17 GDPR)
Right to restriction of processing (Article 18 GDPR)
Right to data portability (Article 20 GDPR)
Right to object (Article 21 GDPR), in particular where processing is based on legitimate interests or for direct marketing purposes.
If processing is based on consent: Right to withdraw consent at any time (Article 7(3) GDPR), without affecting the lawfulness of processing based on consent before its withdrawal.

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You also have the right to lodge a complaint with a data protection supervisory authority, in particular in the EU Member State of your habitual residence, place of work, or place of the alleged infringement.

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To exercise your rights, you can contact us via the contact options provided on this website.

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9. Changes to This Privacy Policy

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We may update this Privacy Policy from time to time, for example if we introduce new services or if legal requirements change. The updated version will be published on this page and marked with the date of the latest revision.

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